UK Sticky Clients Or Revenue


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Jan 19, 2022
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What is more important to you (a) Sticky Clients and ARR or (b) Extra Revenue in current year?
I am working with a software supplier of CRM/MRP that integrates with Xero and QB.
I want to put out an offer that works for accountants, so would appreciate your comments.
Margins on this software are not great, so maybe only 10% to 20% for the accountant, hence the question.
 
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